Marketing Strategy
Are you stuck? Get clarity and focus with a Marketing Strategy!
Marketing Strategy is an essential part of your business and defines what, how and who you will promote your services to in order to attain your business goals. It’s surprising how many people market their business without a strategy – that’s like trying to drive to somewhere you’ve never been without a sat nav, map or road signs!
Having a Marketing Strategy saves you time, money and stress. It enables your marketing to have a purpose, with every piece of content you create being part of a Mission. These Missions we create for you, define what your market, message and media should be and lead towards the achievement of your business goals. Your Marketing Strategy can help your Return on Investment (ROI) by reducing unnecessary spend and encouraging you to track and monitor all other activity based on each Mission.
Your Strategy should be shared with your team so everyone can understand their part in delivering it. It can even help with staff reviews if their end of year targets are aligned to it.
We can also help you to deliver your new Marketing Strategy through one-to-one Consultancy with you or your staff, bringing in our team of experts as required.
Attain clarity and purpose with
Marketing Strategy
30 min call prior to meeting
– discuss your business goals
– discuss/suggest marketing
– share any issues
Research into your target market and service
Review your marketing
1-2 hour call or meeting to clarify your campaign
– discuss your goals in more depth
– create solutions to issues
– deliver marketing ideas
– get clarity and focus
Written report defining targets, solutions and ideas
Campaign Plan over desired timescale
Consultancy available to help deliver the Strategy
30 min call prior to meeting
– find out about each other
– discuss your business and lifestyle goals
– discuss your marketing
– share any issues
Research into your target market and service
Shape the workshop based on your needs
2-3 hour workshop to:
– discuss your goals in more depth
– share ideas and turn them into campaigns
– plan out new processes
– prioritise and structure
– create solutions to issues
– get clarity and focus
Written report defining solutions and ideas
A 12 month Marketing Strategy to follow
Consultancy available to deliver the Strategy
1-2 hr call or pre-meeting
– discuss your business goals
– discuss your marketing
– share any issues
Research into your target market and service
Shape the workshop based on your needs
3-4 hour meeting or workshop with your key staff
– assess and determine your goals
– share ideas and turn them into campaigns
– plan out new processes
– prioritise and structure
– create solutions to issues
– bring staff into alignment
– get clarity and focus
Written report defining solutions and ideas
A 12 month Marketing Strategy and Plan defining missions, targets, timescales, actions
ROI spreadsheet
Follow up meeting to adjust and adopt the Strategy
Consultancy available to help deliver the Strategy